Missions Overview

This brand, WhatTheFin, is a family. One of our family goals is to simply make people’s lives better. Sometimes we do this through our products, media and personal interactions. Other times we do this by partnering with vetted charitable organizations.

When you purchase our products and engage with our brand, you support our missions. A few of the organizations we support are found here on the site.

We do not believe in “boasting” in our good works and for that reason we will not be the company that posts how much money we gave to “x” charity. As a loyal customer and member of our brand family, we want you to know that you are contributing to a company that values generosity and servitude. As co-founder of WhatTheFin, I give you my word that this is how we try to live our lives and run this business. Thank you for being a member of our family. We love you and we encourage you to join us in changing the world as we know it.

Keaton Hinze

Below are a few verses from the Word of God that influence us to believe as we do.

“When it is in your power, don’t withhold good from the one to whom it belongs”
Proverbs 3:27

“Don’t neglect to do what is good and to share, for God is pleased with such sacrifices”
Hebrews 13:16

“Just as each one has received a gift, use it to serve others, as good stewards of the varied grace of God”
1 Peter 4:10